Our Beginning
Born from Real Frustration, Not Market Research
Rolf was working as a financial advisor in Melbourne when he noticed something odd. Clients would nod during meetings, but weeks later, they'd make decisions that completely ignored what they'd learned. The problem wasn't intelligence—it was how financial concepts were being taught.
Traditional courses either drowned people in theory or pushed specific investment products. There was no middle ground where someone could actually learn to read a balance sheet or understand cash flow without feeling like they needed an accounting degree first.
So we stripped everything back. Our courses now focus on practical skills you can use immediately. No jargon unless we explain it. No assumptions about your background. Just clear explanations of how money actually works in the real world.